Testimonials
We’re always proud to share the success of our deals, but don’t take our word for it – see what our clients say.
“We’re thrilled to reach the next step in our journey and to be supported by NorthEdge. We have an incredibly strong product, evidenced by our roster of world-leading brands, and a great team. NorthEdge will support us to accelerate investment into our commercial team, which in turn will enable us to support more clients to enhance connection and engagement with their people, increase colleague retention and deliver on their ambition of being great places to work.”
Will Murray
CEO

“The Lettings Hub team has worked tirelessly over the past 12 years to deliver fantastic lettings technology and products to our clients. I’m incredibly proud of what we’ve achieved and the strong relationships we’ve built, and I’m also enormously grateful to every client that has used our services, every employee who has been a part of our growth journey, and to our shareholders for their unwavering support. Special thanks to ICON for getting the deal across the line and securing such a great result.”
Heidi Shackell
CEO

“The partnership with Aries will enable us to realise our global aspirations for the business, and continue to deliver ongoing product innovation, including artificial intelligence and machine learning, to empower companies to simplify their workplace technology and the experiences their people have with it.”
Erik Nicolai
Co-founder and CEO, Workspace 365
“Cloudera and Octopai represent a perfect symbiosis by bringing together centralised data and metadata management. By combining Octopai’s metadata capabilities with Cloudera’s comprehensive data, analytics, and AI platform, we’re addressing the critical challenge of understanding and governing data across multi-cloud and on-premises environments.”
Yael Ben Arie
CEO of Octopai
“David at ICON was a critical member of our team for months offering advice, ideas and pragmatic suggestions with positivity and good humour. He built excellent working relationships with both our side and that of our acquirer. He was always accessible, immensely capable and extraordinarily diligent. The whole team were impressed by his knowledge, working style and output. Highly recommended with zero hesitation.”
Jim McLaughlin
CEO
“ICON team, you rock. You have guided me from considering an exit to actually closing. You all at ICON have been very sharp, process driven, precise, and your advice was consistently and absolutely accurate.”
Luc Legardeur
CEO and Co-founder
“We’re excited about DFC’s investment, enabling our flagship factory’s development and laying the foundation for future replication of our business model into other regions and markets in the global south. Gratitude to all stakeholders who helped make this transaction happen, with special thanks to ICON and IMBC for their pivotal support. This marks a significant leap towards turning WASTE TO VALUE and make a fair and transparent localized circular economy in emerging markets common place.”
Keiran Smith
Co-founder and CEO

“Huge thanks to Eddie Harding and Florian Depner from ICON for all the hard work. Selling a company is a complex matter, even when both sides know from day one that joining forces makes all the sense in the world. Therefore I found it invaluable to be surrounded by experienced advisors, especially for me as a first time founder.”
Egil Bergenlind
Co-founder
“Blue Yonder has long been renowned as a leader in supply chain management and consistently pursues the vision of being the largest end-to-end platform in the world. Therefore, we are proud to contribute to this mission with our experienced team and our end-to-end portfolio.”
Philipp Beisswenger
CEO

“All data teams are looking at increasing productivity and agility. We automate every step of their cloud data warehouse or lakehouse. From setup to maintenance and beyond. We’re excited to team up with Octopus Ventures, they resonated with our ambition from the start to revolutionize the cloud data market. With this funding we aim to triple our revenue by 2025.”
Piet De Windt
CEO and co-founder
